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File #: 2016-4999    Version: 1 Name:
Type: Agenda Item Status: Presentation
File created: 6/23/2016 In control: City Manager Office
On agenda: 7/12/2016 Final action:
Title: Introducing you to Pflugerville Pfocus, the City of Pflugerville video news magazine, and some of the city's new communications efforts.

Title

Introducing you to Pflugerville Pfocus, the City of Pflugerville video news magazine, and some of the city's new communications efforts.

 

Summary

In addition to Pflugerville Pfocus, this year the city has launched a city instagram, started to work with Snap Chat, is on NextDoor, and monitors more than 15 citywide Facebook accounts and groups.

 

To get more viewership on our access channel and increase city awareness of Council actions, the city has launched a video program called Pflugerville Pfocus that is shot in high-definition.  A new episode is recorded after each City Council meeting.  The first episode highlighted the April 24 City Council meeting. This video news program is a short, 3-minute-or-less, video highlighting some of the decisions made at each council meeting. With a short format, the video is shared on social media sites including Facebook, Twitter, and YouTube, and posted on the city's website. The first four episodes had 258 views on Youtube. Facebook is the largest user audience with a reach of 17,700 on the first four episodes.

 

You can watch Pfocus anytime as this additional way to Pf connect. www.pflugervilletx.gov/connect.

 

Deadline for City Council Action

None

 

Staff Recommendation

Watch an episode of Pflugerville focus.

 

Drafter

Terri Toledo

Public Information Officer