Title
Discuss and consider action to adopt the Pflugerville, Pfun, TX logo and tagline as the official brand for tourism in the city of Pflugerville.
Summary
With plans underway for hotels and a conference center in Pflugerville, the city has worked closely with the Chamber of Commerce and neighboring city tourism partners in preparation for Pflugerville to become a tourism destination. A final logo and brand package for the city's tourism image is being presented for Council consideration. After receiving previous feedback on the logo from the Council, city representatives have attended the annual Texas Convention and Visitors Bureau conference, met with regional tourism representatives and planned the initial tourism outline for Pflugerville represented by the Pfun, TX logo. The city is launching www.pfuntx.com and a social media presence www.facebook.com/pfuntx . A Join in the Pfun video helps to announce the new brand and the city will continue future efforts to encourage everyone to "Join in the Pfun!"
Staff Recommendation
View the new 30 second "Join in the Pfun" video and adopt the Pfun,TX logo and slogan "Join in the Pfun" as the official brand to identify and promote Pflugerville as a tourism destination.
Drafter
Terri Waggoner
Public Information Officer